On Wednesday’s we highlightHER! 👑

This week we are highlighting the natural beauty Brittany Matamoros. Brittany and I went to the same high school and I’ve always admired her Grace. The way she carries herself in faith and always has been sure of herself enough, to do her own thing! Brittany owns her own hair studio “BeeYou Hair Studio,” where she specializes in natural hair. Brittany’s passion is ensuring other women see their natural beauty! She is a woman who empowers other women. THERE SHE GO!


For people who don’t know, tell us where you are from?

“I am originally from Seaford, DE. I was raised in Rehoboth Beach, Delaware in Burton Village apartments. I moved back to Seaford when I was 13. I moved to Bear, DE almost 3 years ago.

I hear a lot of people who put slander on lower Delaware and even people who feel like they won’t grow here because the support isn’t there. Growing up and glowing up from here, what do you have to say to people with those mindsets?

“Lower Delaware is where my dream started. The support and love helped me to excel in the beauty industry. I was a traveling stylist for quite some time and even worked from home. In that time, going from home to home in lower Delaware, I was fed physically, and spiritually. Growing and glowing in lower Delaware taught me that this gift my hands were blessed with, was meant to touch lives and hearts of those who I came in contact with. Lower Delaware made me sweet and humble and pushed me to do more.

“I felt that I outgrew lower Delaware. I needed a bigger pot for my flower to blossom, so I uprooted and came to upper Delaware. The support from lower Delaware is what got me to where I am today. As a braider and then new stylist, lower Delaware gave me a chance. Although, I am now in upper Delaware, every move that I am making is to give back to lower Delaware. It was important for me to move away from lower Delaware to understand what I could give back to my community. People slander lower Delaware and move away. They learn new talents and skills and never bring them back to lower Delaware. If this alone changed, and people brought their gift, talents, and skills back to our youth, we could change the climate of lower Delaware.

How did you come into your passion of doing hair and most importantly, natural hair?

“I have been doing hair since about 9 years old. I was teased in elementary school because I wore afro puffs like Lady Rage. I was able to get away from that, but then Da Brat became very popular. My mother went from afro puffs to colorful rubber bands and twists. I decided that she was fired, and that I would do my own hair. So, in third grade I started braiding my hair. I would have different styles every week.”

“I gained my first client at 12. I braided hair in the apartments that I grew up in. When I moved back to Seaford, I would braid my older sister’s hair and continue to do my own. By the age of 15, people were noticing my work. We both worked at McDonalds in Georgetown, DE. She worked first window; I worked the second window. I did hair every day after school, and I would work McDonalds on the weekend. I loved braiding. It made me feel free, it made me feel purposeful. I was so amazed by the women who would sit in my chair. These weren’t any women. They were woman who had full time stylist who were always fresh and stylish.”

“One thing sat in my brain, being a full-time stylist no matter how much I loved it, it was not a real job. I lived with that mentality for years. I went to school for biology, medical technology, and then nursing. No matter how hard I tried, I just didn’t love it. When I got to nursing school, I failed out by two-tenths of a point because after class I stayed up all night to braid. Insert eye-roll here!! It then clicked, why not make my passion, my paycheck?!! I left nursing school and enrolled into hair school at Paul Mitchell The School- Delaware. Then at the age of 25, I finally felt like I knew for a fact what I was placed on this earth for. I was born to be a hair stylist. I graduated in 2015 with honors and never looked back.”

“Once I got into the beauty industry at the salon level, I realized that beauty was based on straight long hair, or a fierce short relaxed pixie cut. I was saddened that my curly fro was deemed unkept. I was even more disheartened that the beauty industry said that wearing make-up and having your nails done was considered a professional stylist ready to work. I was not the beauty industry’s idea of the “perfect” stylist. After 10 years of being relaxer- free, I relaxed and cut my hair. I had that fierce pixie and those cute nails. I wore that lip stain and I tried to at least apply mascara and eyeliner. Who was I kidding? That wasn’t me, so I cut all of my hair off and went back to who I knew I was. I thought to myself, how many other women have felt the pressure of fitting into what their careers, family, or spouse’s thought of their hair decisions. I cater to natural hair only.”

“There has been nothing more gratifying than freeing a woman from who she thought she needed to be. I teach my clients about natural hair. I show them how to keep it classy in corporate America without straight hair. I teach them how to do hair care at home. I give consultations to teenage girls who do not know how to manage their hair. I tell my little melanin babies how beautiful their natural hair is. I give mommies tips when they are exhausted of all options when it comes to caring for their natural-haired babies. Natural hair is a self-love journey that is so beautiful to encounter. It is so much more than curls, afros, twist outs, wash and goes, and finding a regimen. It is getting back to who you are.”

What are some of the obstacles you faced, going through school?

“Going through school was very difficult. I felt that my family came second a lot of the time. There was always a paper, or presentation due, so until I was complete with my assignment, I was not available. I always managed to make sure dinner was on the table, but I lived in front of a laptop. The hardest part of it all was when my daughter said that, this was not fair to her. Throughout school, I struggled with balancing family, school, and work. When I obtained my degree from Wilmington University, she said to me, “You never gave up, no matter how hard it got for you.” She told me she was proud, that made every obstacle worth it.”

All new business owners talk about the struggle of building clientele to branch out on their own; how were you able to build yours? 

I was able to build clientele and branch out on my own by becoming an integral stylist. I am honest with my clients about what their hair can support. I show clients how they can do certain treatments and services at home to save money. My heart is in this career, so I show a piece of my heart with each client that sits in my chair. People know when you are genuine. Because of that, I am trusted. I am trusted with matters of my clients’ hearts and their crown. I am consistent, faithful, and always willing to listen.”

I love the name BeeYou Hair Studio; how did you come up with that, what’s the meaning behind it?

“A cousin of mine came up with the name Be You. We were sitting in the salon where I was renting a chair and I was whining about how I just couldn’t think of a name. She said, “What about Be You?” I thought about it for a few months and decided that it was perfect after I added an additional E to “Be.” 

“Be- verb (RELATIONSHIP) used to connect two things or a thing with something that it has as a quality or condition

“Bee– the queen bee influences the mood of the hive with her pheromones and gives birth to many bees

“Bee You- be yourself, positively influence others, help others birth ideas and dreams, sow into others lives with encouraging words, prayers, and actions”

“I wanted my studio to be a place that you could truly come and be yourself. It is a one-on-one experience without gossip, judgement, or drama. It is a place where women, and children are able to feel comfortable in their skin.”

You spend a lot of time in making a lot of women feel beautiful; what are some things you do for yourself, self-love regimens?

“My self-love regimen includes unplugging from social media, people, places, and things so that I may do what I enjoy by myself. I’m naturally an introvert, so I enjoy time alone. In this alone time that I carve out for myself, I get pedicures, read, crochet, nap, or simply watch movies. I prepared my husband and daughter for the “me” that I have fought for. Sometimes you have to show people what your self-love/care looks like, so that they may respect it and encourage it. When I feel overwhelmed, I simply say I need a little time for myself and they make sure that I get it.

The road of self-discovery isn’t easy for any of us; what advice do you have for women who are struggling on the journey of finding self? 

“For anyone who is struggling on the journey of finding self, I suggest that person to find some time to their self. Pray and seek God to help you see yourself. Ask Him, to give you the tools to learn who you are now as a woman. Ask Him to show you who he desires you to be. If you have friends of faith, ask that they pray with you.

“Do not be afraid to seek professional help. Sometimes seeing yourself for who you are, hurts. You may not be strong enough to fight through the layers of defensive walls of hurt that you’ve built yourself. If your struggling on this journey, put your war clothes on and fight for yourself. If there is something or someone that is not serving you love and light, cut it off. Always remember that the journey of finding self is a marathon and not a race. With time, and life changes, we are always evolving as a woman. Don’t expect to be the same as you were last year. Give yourself grace to continue to grow and learn yourself throughout your self discovery.”

I’ve always known you to have strong faith; how do you remain strong in difficult situations?

“In difficult situations I remember how God has never failed me. I look at each hardship as a lesson that I must learn from in order to get to the next level. Once I overcome the difficult situation, I process it and hold onto the lessons that I have learned and make sure to encourage the next person who may experience the same difficult situation that I claimed victory over.

What advice do you have for women who want to be or working on being an entrepreneur?

“For women who want to be or working on being an entrepreneur, I say pray about what it is that you are looking to do and ask for guidance. I would also say, do your research. Research your target market, compare prices, products, and services with your competitors. Research the demographics in the area that you are looking to be an entrepreneur in. Shadow people who are veterans in the area that you are looking to get into. Go to Chamber of Commerce mixers in your area. Find networking events to meet and connect with people. When you reach a place of peace, share your thoughts with a trusted person and move forward.

What has inspired you the most in your life? 

“Love has inspired me most in life. I think about how God never gave up on me and made sure that he sent loving reminders along the way, that I would overcome it all. He gives me peace reassurance when I doubt myself. I think about my daughter always telling me how much she loves me and showing me how much she cares. I think about my husband and how his love has helped heal parts of my heart that I thought were irreparable. I think of all of the women over the years who poured love into me that kept me pushing forward. It was love that lifted me to this place of peace and happiness. It is love that inspires me to continue to spread natural hair love.”


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